Food Standards Agency
The Salt Collection, Hospital, London
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We were commissioned by Unilever UK to design and produce their submission for the Food Standards Agency’s exhibition promoting the public awareness campaign about reducing salt in our diet. Unilever UK have removed an average of 30% of salt content across their range of products.
The sculpture, made from stainless steel and acrylic, was only filled two thirds with salt to physically represent this reduction. Using real salt reinforced the message with the audience. Other exhibitors at the event included the UK’s major food manufactures and retailers.